Funky Feet is a FUN fundraiser run by Cappagh Hospital Foundation to support the work of Cappagh National Orthopaedic Hospital (CNOH), Ireland’s national, voluntary and public orthopaedic hospital. The campaign encourages you to buy their FUNKY multi-coloured laces and transform your trainers, pimp up your pumps and pigtails, bedazzle your boots or wrap your wrists! Like the variety of laces, there is a variety of uses for them to.
Whatever you decide to do with them, you can be happy in the knowledge that you will be helping a really Irish national charity that relies on your support. As part of their fundraising activities, drawinginc developed a digital communications strategy for Cappagh Hospital Foundation.
During the campaign we advised on Search Engine Optimisation (SEO) and social media campaigning to drive support for funky feet including recommendations for facebook, twitter and YouTube. We are then hoping you will wear your laces every Funky Feet Friday in support of Cappagh Hospital Foundation. Learn more about our Digital Strategy services. Click here. >>